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A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult.

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Surcharging switches off on 1 October

Card surcharging ends for Australian merchants on 1 October 2026 — what's changing, what it means for you, and what to check before the deadline.

Sep 3, 2026
  by
Ben Anthonisz
Fat Zebra

Fat Zebra appoints new COO and CCO ahead of payments industry reform

Leena Hakkinen becomes Chief Operating Officer and Kees Kwakernaak becomes Chief Commercial Officer, sharpening Fat Zebra's leadership as Australia moves toward PSP licensing.

Aug 20, 2026
  by
Madeleine Baud
Fat Zebra

Fat Zebra at B2B eCommerce World Asia Pacific 2026

Fat Zebra sponsored B2B eCommerce World Asia Pacific 2026. Here's what we learned about cheques, legacy tech and treating payments as an afterthought.

Jul 31, 2026
  by
Madeleine Baud
Fat Zebra

Least Cost Routing Adoption Trends in Australia

How LCR adoption is tracking in Australia: the latest RBA enablement data, what routing saves, and why online LCR still lags in-person.

Jul 16, 2026
  by
Madeleine Baud
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